2012-08-17 / Community

Teen Trademarks Rescue Bracelet

By Debbie Fleury

Ryan Williams and Ryan’s paracord bracelets. Ryan Williams and Ryan’s paracord bracelets. Ryan Williams, 13, of Belle Harbor is a real entrepreneur, the creative mind behind Ryan’s Paracord Rescue Bracelets, which are made by braiding 8 to 12 feet of 550 Type III cord made small enough to be worn around the wrist. Williams says that the cord can be used as an emergency tool to secure equipment, set up tarps, line parachutes, and more.

Here’s how it works: you take off the bracelet, detach the cord from the burnt seam at one end and continue pulling it apart like a roll of rope. Soon, it’s ready to use.

Some of Williams’ major clients include lifeguards and players on minor league sports teams. The bracelets come in many different colors, anywhere from hot orange to green and yellow camouflage patterns, to help make it look “cool and accessible” for all ages. In addition, the accessory is domestically produced, so all parts are made in the U.S.

Williams loves being active. He plays for seven sports teams at school, and he loves swimming, track and lacrosse and is a member of the middle school lacrosse team at Scholars’ Academy.

He will be attending Midwood High School this September where he hopes to direct some of his passion for biology and geology academically.

Williams admits to being, “really into the environment,” so naturally, the idea he had for the paracord rescue bracelets came from an honest place. And he wants to do more.

A percentage of the proceeds from the bracelet sales will go to the Wounded Warriors Project, an organization that has a core set of values for helping injured service members and their families.

Ryan’s paracord bracelets would not have been made possible without the guidance of Noni Siggnoretti of Brown’s Hardware and Liz Smith of the Blue Bungalow, who helped him with marketing and packaging.

The bracelets can be viewed at ryansparacord rescue-bracelets on the web, as well as on tumblr.com.

Locally, they are sold at Brown’s Hardware, Blue Bungalow and Boarder’s Surf Shop.

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