2017-04-21 / Business News

NYC Ferry Meet and Greet Excites Business Owners

By Maria Elena Perez

The NYC Ferry and the Rockaway Business Alliance hosted a meet and greet luncheon on Friday, April 14 to introduce themselves to the local businesses of Rockaway.

The networking event, which was held at Thai Rock, was a chance for local businesses to come out and learn more about the NYC Ferry service, officially launching on Monday, May 1.

Robert Kaskel, owner of Thai Rock, was thrilled to see so many business owners come out to the event.

“It’s so warming to see so many merchants and organizations imported here into my place,” said Kaskel. “It reinforces and makes me realize what a great community we are.”

Over spring rolls and curry puffs, Elana Ehrenberg, community development supervisor for NYC Ferry, presented an overview of the ferry. She also encouraged the attending business owners to contribute any ideas they may have to better the ferry service.


NYC Ferry representatives Elana Ehrenberg and Anette Nilsen discuss the ferry service and future marketing opportunities with the businesses of Rockaway. 
Photos by Maria Elena Perez NYC Ferry representatives Elana Ehrenberg and Anette Nilsen discuss the ferry service and future marketing opportunities with the businesses of Rockaway. Photos by Maria Elena Perez Ehrenberg stressed that community input is vital to reaching their goal of having a successful ferry service.

“We basically want to find out what we can do for you,” said Ehrenberg.

The new ferry service will include six new routes and will feature a shuttle bus route, making ferry service accessible for the peninsula.

“We’re trying to cover as much ground as possible and make it accessible for almost everyone,” Ehrenberg said.

NYC Ferry Social Media and Community Manager Annette Nilsen discussed marketing opportunities and future partnerships with some of the businesses on the peninsula.

“We want to make sure New Yorkers explore all of NY, and give people who have never been to the Rockaways a chance to go,” said Nilsen, who believes that by advertising and getting more New Yorkers to visit Rockaway, local businesses will thrive, especially in the upcoming summer months.


Joe Hartigan, locally known as the “ferry guy,” addresses the crowded room. Joe Hartigan, locally known as the “ferry guy,” addresses the crowded room. “Our general marketing is focused on ridership. We want to fill up the boats and help drive business to the neighborhood,” said Nielsen.

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